Hitachi Data Systems Streamlines Post-Production and Archiving Solution for Starz

Hitachi Data Systems Media and Broadcast Technology Featured At NAB 2015

SANTA CLARA, CA – April 9, 2015 – Hitachi Data Systems Corporation, a wholly owned subsidiary of Hitachi, Ltd. (TSE: 6501), today announced that Starz, a leading global integrated media and entertainment company, has selected Hitachi Content Platform (HCP) with Hitachi Unified Storage VM (HUS VM) to refresh their post-production workflow and IT environment. In an effort to standardize their post-production solutions, Starz also selected Scale Logic's HyperFS file system for their file-based workflows.

"We are excited to be working with Hitachi Data Systems to bring our award-winning content to viewers anywhere, on any device," said Judy Batenburg, VP of IT Services, Starz. "Our current television lineup is among some of our proudest achievements as a company, and with the right partners by our side, we are thrilled to be able to share it with the world."

HCP is an object storage-solution that allows broadcasters to store their programs and video content and share, synchronize program versions, protect, preserve broadcast content, analyze and retrieve file data in a single system. HCP provides massive scale via open interfaces, including HCP REST, S3 and Swift. Built on proven Hitachi hardware known for its scalability and performance, it provides a wide range of flexibility, automation, configurability and input options. HUS VM manages storage and consolidates data into a single, virtualized platform, providing flash-accelerated performance and lower cost of ownership. Delivering enterprise storage virtualization in a unified platform lets organizations manage information more efficiently.

"With a growing list of challenges caused by big data in media workflows, the ability to speed up global file delivery on budget and on time becomes a significant issue for Programming Directors at the studio," said Dwight DeClouette, vice president, media and broadcast, Hitachi Data Systems. "Whether the problem is real-time broadcasting or archiving and managing media repositories on-site or in the cloud, our goal is to provide customers with the tools and software needed to solve these challenges. Together with our partners, we are pleased to offer complete end-to-end solutions to some of the world's greatest media and entertainment companies."

HDS Highlights End-to-End Media and Broadcast Technology Solutions at NAB 2015
At the NAB 2015 Conference to be held at the Las Vegas Convention Center from April 11-16, Hitachi Data Systems will showcase end-to-end 4K production workflow and more than 10 technology demonstrations. HDS also introduced a certified and integrated network, compute, and storage platform optimized for Adobe Anywhere. Created in collaboration with Adobe Systems, the new platform solution combines Brocade VDX Switches, Hitachi NAS Platform (HNAS) storage, and Hitachi Compute Blade 500 (CB500). The Brocade VDX provides the robust Adobe client connectivity, while the CB500 presents a GPU-powered blade solution to run mercury-streaming engines with massive I/O bandwidth. HNAS provides highly available and high-speed file system access to media assets for Adobe applications.

Partners featured in the booth (#SL3910) shared with Hitachi Kokusai Electric include Dalet, Apace Systems, Scale Logic, FlavourSys, Broadpeak, QStar Technologies, Hitachi Solutions, PipelineFX, V-Nova, Vizrt, iOn Sport and CSC.

Hitachi Data Systems is once again a gold sponsor of the FIMS showcase at NAB, located in the NAB Lab Futures Park. Visitors can see demonstrations of the HDS repository services adaptor for FIMS, developed jointly with technology partner Triskel, Inc.

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About HDS and Hitachi, Ltd.

Hitachi Data Systems, a wholly owned subsidiary of Hitachi, Ltd., provides information technologies, services and solutions that help companies improve IT costs and agility, and innovate with information to make a difference in the world. Our products, services and solutions are trusted by the world's leading enterprises, including more than 70% of the Fortune 100 and more than 80% of the Fortune Global 100. Visit us at http://www.hds.com.

Hitachi, Ltd. (TSE: 6501), headquartered in Tokyo, Japan, delivers innovations that answer society's challenges with our talented team and proven experience in global markets. The company's consolidated revenues for fiscal 2013 (ended March 31, 2014) totaled 9,616 billion yen ($93.4 billion). Hitachi is focusing more than ever on the Social Innovation Business, which includes infrastructure systems, information & telecommunication systems, power systems, construction machinery, high functional materials & components, automotive systems, healthcare and others. For more information on Hitachi, please visit the company's website at http://www.hitachi.com.

Press Contacts:

Hitachi Data Systems
Stefani Finch
408-499-7349
stefani.finch@hds.com